Nobody loves corporations.
We may respect and admire them. We can work for them. We may feel a certain loyalty. But nobody loves corporations.
Experiences like this explain why: I purchased a wireless router from an office supply store. I didn’t necessarily need to be able to receive the internet in every room in the house, but the router was on sale for $35 with a $25 rebate. For 10 bucks, why not?
After going through the acrobatic routine to hook the thing up, I dutifully made copies of all the information for the rebate and sent it in. I waited and waited and waited for the refund.
Finally I e-mailed the company to ask where it was. No, the check was not in the mail. The customer service representative said they never received the rebate information. Since I had copies, I said I would gladly send it in again. Too late, she said, the deadline had already passed. Looks like it was my loss.
Not entirely. Do you think that company has received any business from me since the rebate was “lost?”
You would think I would have learned. But no. I bought a battery charger and decided to get the $5 rebate if I bought more batteries at the same time.
I got all the stuff together and sent it in. Last week, a letter came back with a note that said the rebate could not be processed and instructed me to include the necessary material and resubmit it.
The letter didn’t specify what piece of material was left out, so I have no idea what more was needed besides the receipt, UPC codes and the original rebate form that were returned with the letter.
Good grief, couldn’t the major corporation see I made a good faith effort to fulfill the requirements of their 15-point rebate process and give me the stinking $5?
Corporations mistakenly believe the public doesn’t love them because they are big. The problem is they insist on grower even bigger.
Last week, Missouri American Water Co. asked for a rate increase. As customers, we appreciate efforts to upgrade and improve an aging water system. We understand that costs are going up, just as expenses are increasing for every single person who buys fuel and food.
But the rate request rankles for another reason. When my water bill was estimated in January because of freezing temperatures, the estimate was a full $10 above the average bill and was by far the highest water bill I have ever paid.
Last month, the bill was adjusted to actual usage and was lower than usual. In the intervening month, however, the company had use of that $10 and was earning interest on it. Maybe $10 isn’t much, but if you figure that for every customer — even just those in St. Joe — it’s a chunk of change.
It’s easy to win every time when you write the rules. That’s why, even though we respect and do business with corporations, we never really love them.
Business editor Susan Mires can be reached
at susanm@npgco.com.
It's not the corporations, it's the people behind them.
There are some truly great honest corporations left, they are out there.
Personally, I feel what we are seeing are the effects of a broken educational system - who trained the leaders of the modern "bad" corporations?
Or are they "the next generation" who had too much given to them and not enough earned?
Research it, you'll find a generation of people who have the ethics of -
Wait, many have no ethics, sorry.
Posted by susanm on April 7, 2008 at 9:17 a.m. (Suggest removal)StJoeMo - Good point that a corporation is only the people who make it up. However, the bureaucracy of a large company makes it easy for people to hide. Too often, executives make bad and even unethical decisions and blame it on the corporate way of doing business. It's a lot harder for small business people to get away with that.
Posted by Expatriate on April 8, 2008 at 9:04 a.m. (Suggest removal)The writer failed to consider that a small outfit is just as likely to be shady as a large corporation. Consider the low-end user-car salesman who is your best friend until you drive off the lot, but doesn't know you when the car stalls a block away. Or the shady home-repair contractor who took your check for $5G and hasn't been back to do the work. Just as there are plenty of honest car dealers & contractors, there are plenty of honest large corporations for which integrity is a core value. To assert that large corporations are by their very nature dishonest is intellectually dishonest.
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